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TikTok awareness campaign

The Demo Works. The Risk Is Screaming.

Your AI app works. That does not mean it is ready for users.

Start with Thorough Scan View 21-day calendar

21

campaign days

49

planned posts

10

reply formats

5

content lanes

Campaign system

Awareness first. Free scan next. Paid later.

A 21-day TikTok awareness system for AI builders who have a working app and need a privacy-first Launch File before real users, payments, uploads, auth, or agents touch it.

Founder Roast

Your AI app works? Adorable.

Make the unsafe launch behavior instantly recognizable and shareable.

Direct-to-camera roast, chaotic screen cutaway, one useful proof point.

Launch File Ritual

Day {n} of scanning vibe-coded apps before they touch users.

Turn scanning before launch into a recurring founder habit.

Day-count series with a live Thorough Scan or Launch File moment.

Privacy Flex

I do not want your code.

Own the contrast against tools that ask builders to upload too much.

Founder protects laptop, then shows redacted evidence flow.

Dependency Drama

Your lockfile has enemies.

Make stale packages and supply-chain drift feel urgent without fear bait.

Dependency list cliffhanger with a clean, affected, stale, or review-needed turn.

Comment Court

That sentence belongs in a postmortem.

Turn objections into daily reply videos and community language.

Reply bubble first, sharp answer, one product proof cutaway.

Initial script pack

The first six assets are ready to produce.

These are the launch posts that establish the voice, the product proof pattern, and the primary Thorough Scan behavior.

Day 1Founder Roast11-14s

Your AI app works? Adorable.

Pause. This is how your vibe-coded Stripe app gets humbled.

  • Open on Stripe button already live.
  • Cut to Thorough Scan starting.
  • Show risk categories, not private findings.
  • End by pasting the URL again for the loop.

Visual: Messy laptop, dashboard, cursor hitting Thorough Scan, panic zoom on payments/auth/uploads.

Caption: The demo working is not a launch plan.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Scan it before users touch it.
Day 1Founder Roast9-12s

The founder starter pack

Public .env, no rate limit, Stripe button live. Babe.

  • Flash fake redacted checklist.
  • Three jump cuts: .env, rate limit, Stripe.
  • Cut to VibeAudit Launch File.

Visual: Fake redacted app checklist, panic zooms, no actual secrets or code.

Caption: Founder mode is cute until users arrive.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Generate the Launch File.
Day 1Privacy Flex12-15s

I do not want your code

Security tools asking for your whole repo is crazy behavior.

  • Founder pulls laptop away.
  • Show local digest concept.
  • Overlay: no raw source, snippets, prompts, or secrets.
  • Thorough Scan CTA.

Visual: Founder hugging laptop, VibeAudit redacted digest overlay, calm product proof.

Caption: Privacy-first or I am gone.

AI B-roll prompt: Vertical handheld clip of a founder protectively closing a laptop, then showing a generic redacted evidence checklist on screen, warm desk lamp, startup office clutter, no legible code, no real brand logos.

Local evidence. No raw source upload.
Day 2Founder Roast10-13s

Born yesterday, taking payments today

This Lovable app is 14 hours old and already wants my credit card.

  • Mock app looks freshly generated.
  • Zoom on payments/auth/uploads checklist.
  • Cut to Run VibeAudit first.

Visual: Mock AI-builder dashboard, payments/auth/uploads checklist, fast caption stack.

Caption: Taking money is where the bit stops being a bit.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Run VibeAudit first.
Day 2Dependency Drama12-16s

Your lockfile has enemies

A dependency can become known-bad after you launch.

  • Clean dependency list.
  • Hard cut to stale/review-needed labels.
  • Explain public feed drift in one line.
  • Watch CTA.

Visual: Dependency list turning from clean to stale/review-needed with redacted package names.

Caption: The world changes after deploy.

AI B-roll prompt: Vertical lo-fi phone video of a laptop showing a generic dependency inventory changing status labels from clean to stale and review-needed, no package names, no code, dramatic desk lighting.

Watch your supply chain.
Day 2Comment Court7-10s

Security is later

That sentence belongs in a postmortem.

  • Show reply bubble: security is later.
  • Say launch readiness is before users.
  • Paste URL on VibeAudit.

Visual: Direct-to-camera, fast captions, one product screen cutaway.

Caption: Later is a bold strategy.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Paste the URL.

Production interface

Generate B-roll, prove with real screens.

AI can carry the generic founder scenes. Real VibeAudit recordings must carry the product proof, scope labels, and CTA.

Asset spec

  • 9:16 vertical MP4 or MOV.
  • Keep organic cuts between 7 and 18 seconds unless a teardown needs more time.
  • Use audio, hard cuts, safe-zone-aware captions, and moving screen proof.
  • Use real VibeAudit screen recordings for product proof.
  • Use AI-generated B-roll only for generic office, founder, laptop, and abstract risk scenes.
  • Do not show real source code, secrets, lockfile contents, private project data, fake testimonials, fake scan results, fake endorsements, or blanket security guarantees.
  • Label AI-generated realistic media where platform rules require it.

Trend scan

  • Open TikTok Creative Center daily before scripting.
  • Region defaults to United States.
  • Check breakout songs, hashtags, creators, and hot videos.
  • Prefer business-approved sounds for paid or Spark usage.
  • Borrow pacing, framing, and sound structure only; do not copy creator scripts or visuals.
  • Log each adopted trend with source URL, date, chosen lane, and why it maps to VibeAudit.

Cadence

  • Days 1-7: three posts per day.
  • Days 8-21: two posts per day.
  • Publish at least one comment-reply video per active day once comments exist.
  • Every 72 hours, retire the bottom half of hooks and remake the top 20 percent with new openings.

21-day calendar

Every post slot has a hook, beat, visual, CTA, and UTM.

The schedule over-delivers the acceptance target with 49 planned posts across 21 days, plus comment-reply formats.

1

Day 1

Day 1Founder Roast11-14s

Your AI app works? Adorable.

Pause. This is how your vibe-coded Stripe app gets humbled.

  • Open on Stripe button already live.
  • Cut to Thorough Scan starting.
  • Show risk categories, not private findings.
  • End by pasting the URL again for the loop.

Visual: Messy laptop, dashboard, cursor hitting Thorough Scan, panic zoom on payments/auth/uploads.

Caption: The demo working is not a launch plan.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Scan it before users touch it.
Day 1Founder Roast9-12s

The founder starter pack

Public .env, no rate limit, Stripe button live. Babe.

  • Flash fake redacted checklist.
  • Three jump cuts: .env, rate limit, Stripe.
  • Cut to VibeAudit Launch File.

Visual: Fake redacted app checklist, panic zooms, no actual secrets or code.

Caption: Founder mode is cute until users arrive.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Generate the Launch File.
Day 1Privacy Flex12-15s

I do not want your code

Security tools asking for your whole repo is crazy behavior.

  • Founder pulls laptop away.
  • Show local digest concept.
  • Overlay: no raw source, snippets, prompts, or secrets.
  • Thorough Scan CTA.

Visual: Founder hugging laptop, VibeAudit redacted digest overlay, calm product proof.

Caption: Privacy-first or I am gone.

AI B-roll prompt: Vertical handheld clip of a founder protectively closing a laptop, then showing a generic redacted evidence checklist on screen, warm desk lamp, startup office clutter, no legible code, no real brand logos.

Local evidence. No raw source upload.
2

Day 2

Day 2Founder Roast10-13s

Born yesterday, taking payments today

This Lovable app is 14 hours old and already wants my credit card.

  • Mock app looks freshly generated.
  • Zoom on payments/auth/uploads checklist.
  • Cut to Run VibeAudit first.

Visual: Mock AI-builder dashboard, payments/auth/uploads checklist, fast caption stack.

Caption: Taking money is where the bit stops being a bit.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Run VibeAudit first.
Day 2Dependency Drama12-16s

Your lockfile has enemies

A dependency can become known-bad after you launch.

  • Clean dependency list.
  • Hard cut to stale/review-needed labels.
  • Explain public feed drift in one line.
  • Watch CTA.

Visual: Dependency list turning from clean to stale/review-needed with redacted package names.

Caption: The world changes after deploy.

AI B-roll prompt: Vertical lo-fi phone video of a laptop showing a generic dependency inventory changing status labels from clean to stale and review-needed, no package names, no code, dramatic desk lighting.

Watch your supply chain.
Day 2Comment Court7-10s

Security is later

That sentence belongs in a postmortem.

  • Show reply bubble: security is later.
  • Say launch readiness is before users.
  • Paste URL on VibeAudit.

Visual: Direct-to-camera, fast captions, one product screen cutaway.

Caption: Later is a bold strategy.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Paste the URL.
3

Day 3

Day 3Launch File Ritual13-17s

Day 1 before users

Day 1 of scanning vibe-coded apps before they touch real users.

  • Paste URL.
  • Thorough Scan returns external surface summary.
  • Open Launch File drawer.
  • Ask comments for the next app archetype.

Visual: Screen recording of VibeAudit dashboard mixed with handheld laptop shot.

Caption: Today: AI SaaS with auth, uploads, and confidence.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Comment the next app type.
Day 3Privacy Flex10-14s

The redacted receipt

I want evidence, not your entire source tree.

  • Show source tree as a closed folder.
  • Show redacted evidence fields.
  • Overlay privacy defaults.

Visual: Folder stays local, redacted metadata flows into Launch File.

Caption: A Launch File should not be a data leak.

AI B-roll prompt: Vertical phone video of a laptop with a generic closed project folder and a separate redacted evidence checklist, soft desk light, no code visible, no private data, realistic startup workspace.

Make the receipt, keep the code.
Day 3Founder Roast8-11s

The demo confession

Be honest. You tested the happy path and called it production.

  • Founder nods guilty.
  • Flash users/payments/uploads/auth.
  • Cut to Thorough Scan.

Visual: Confessional front camera, harsh jump cuts, product screen at end.

Caption: The happy path is not a threat model.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Scan before launch.
4

Day 4

Day 4Dependency Drama12-15s

After launch is not static

Your clean dependency claim can expire while you sleep.

  • Show clean badge timestamp.
  • Clock jump.
  • Show stale status.
  • Monthly Watch mention as secondary.

Visual: Timestamp, clock jump, stale Launch Evidence label.

Caption: Clean needs a timestamp.

AI B-roll prompt: Vertical handheld clip of a generic launch evidence screen with a timestamp becoming stale, subtle clock reflection, no real app data, no code, no real package names.

Re-check before you brag.
Day 4Founder Roast9-13s

The agent has permissions

You gave the AI agent tools and then went to brunch?

  • Mock tool permissions list.
  • Cut to founder leaving desk.
  • VibeAudit checks agent boundary risk surfaces.

Visual: Generic agent settings, no real vendors, direct-to-camera disbelief.

Caption: Agents are not vibes. They are permissions.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Check the boundary first.
Day 4Launch File Ritual12-16s

Day 2 with uploads

Day 2: the app lets strangers upload files. Cool cool cool.

  • Show upload toggle in generic app.
  • Run Launch File flow.
  • Point to risk surfaces.

Visual: Handheld phone over laptop, upload icon, VibeAudit drawer.

Caption: Uploads change the launch math.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Generate a Launch File.
5

Day 5

Day 5Privacy Flex8-12s

Source stays home

My source code is not doing a study abroad program.

  • Laptop at home.
  • Redacted digest leaves.
  • Launch File appears.

Visual: Passport gag with laptop, redacted metadata overlay.

Caption: The code stays where it belongs.

AI B-roll prompt: Vertical lo-fi phone clip of a laptop beside a passport and sticky notes, then a generic redacted metadata checklist on screen, no source code, no private data, playful desk setup.

Keep source local.
Day 5Founder Roast9-12s

Auth-ish

If your admin page is protected by hope, I have concerns.

  • Fake admin page sign.
  • Founder whispers protected by vibes.
  • VibeAudit route/control evidence mention.

Visual: Generic admin screen, sticky note says auth?, hard zoom.

Caption: Hope is not middleware.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Check route controls.
Day 5Comment Court10-13s

Is this a pentest?

No. And that honesty is the point.

  • Reply bubble: is this a pentest?
  • Say scoped Launch Evidence, not warranty.
  • Show unsupported classes are disclosed.

Visual: Direct-to-camera plus Launch File scope section.

Caption: Clear in verified scope. Not magic.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Read the scope before you launch.
6

Day 6

Day 6Dependency Drama11-15s

Package campaign watch

That package name showing up in a campaign feed? I am listening.

  • Generic package inventory.
  • Public campaign feed label.
  • Review-needed status.

Visual: Terminal-like dependency inventory with fake package labels redacted.

Caption: Dependency evidence is a launch surface.

AI B-roll prompt: Vertical phone footage of a generic dependency inventory dashboard with redacted package rows and public-feed status labels, dark laptop screen, no real package names, no code.

Check public feeds.
Day 6Launch File Ritual12-16s

Day 3 with payments

Day 3: beautiful landing page, terrifying checkout energy.

  • Show generic pricing card.
  • Thorough Scan route.
  • Launch File before Stripe.

Visual: Pricing card, checkout button, VibeAudit Thorough Scan.

Caption: Payments make the demo real.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Audit before checkout.
Day 6Founder Roast8-11s

Built in two hours

Built in two hours. Shipping to strangers. What could happen?

  • Timer overlay.
  • Founder celebrates.
  • Cut to risk surfaces list.

Visual: Phone timer, laptop confetti, VibeAudit risk surface list.

Caption: Speed is good. Blind speed is expensive.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

One scan before the victory lap.
7

Day 7

Day 7Privacy Flex9-13s

Prompts stay private

Your prompts do not need to become marketing collateral.

  • Show prompt window blurred.
  • Show VibeAudit privacy line.
  • Launch File output.

Visual: Blurred prompt screen, redacted evidence, clean CTA.

Caption: AI builders deserve privacy too.

AI B-roll prompt: Vertical handheld laptop shot with a blurred AI prompt window and a generic redacted Launch File checklist, no readable prompts, no source code, no real account names.

Scan without exporting prompts.
Day 7Founder Roast10-13s

Beta users are real users

Calling them beta users does not make their data imaginary.

  • Beta invite email draft.
  • Data/auth/upload labels.
  • Run scan before invites.

Visual: Generic beta invite, product risk checklist, founder reaction.

Caption: Beta is not a force field.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Scan before invites.
Day 7Comment Court8-12s

It is just an MVP

MVP does not stand for maybe validate privacy.

  • Reply bubble.
  • Say small scope still has real surfaces.
  • Point to free Thorough Scan.

Visual: Direct reply, caption punchline, dashboard proof.

Caption: Small app. Real users.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Paste the MVP URL.
8

Day 8

Day 8Launch File Ritual12-17s

Day 4 with auth

Day 4: auth exists, but does it actually cover the route?

  • Generic auth toggle.
  • Show route/control evidence concept.
  • Launch File scope.

Visual: Auth UI, route labels, VibeAudit scope section.

Caption: A login page is not the whole story.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Check the route.
Day 8Dependency Drama9-12s

The timestamp is the tea

Clean without a timestamp is just a mood board.

  • Clean label.
  • Zoom on verified-at date.
  • Explain rescan after dependency changes.

Visual: Launch Evidence timestamp, calendar jump, rescan CTA.

Caption: Evidence gets old. Apps change.

AI B-roll prompt: Vertical close-up of a generic launch evidence report showing a verified-at timestamp and rescan recommendation, no real project data, handheld phone motion.

Re-run after changes.
9

Day 9

Day 9Founder Roast9-13s

CORS confidence

If your CORS policy is everyone, that is not community building.

  • Fake CORS label.
  • Founder smile drops.
  • Thorough Scan external surface.

Visual: Generic headers panel, caption punchline, scan summary.

Caption: Some doors do not need to be social.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Scan the public surface.
Day 9Privacy Flex10-14s

No raw lockfile

The lockfile can be checked without becoming content.

  • Show lock icon over lockfile.
  • Explain fingerprints and package metadata.
  • Launch Evidence result.

Visual: Redacted lockfile, package metadata pills, evidence status.

Caption: Evidence without oversharing.

AI B-roll prompt: Vertical handheld shot of a laptop with a blurred lockfile icon and generic package metadata chips, no raw resolved URLs, no source code, startup desk setting.

Keep raw lockfiles local.
10

Day 10

Day 10Comment Court9-12s

But my app is open source

Open source is not the same thing as launch-ready.

  • Reply bubble.
  • Say public code can still need evidence.
  • Thorough Scan before users.

Visual: Direct reply, generic repo star count blurred, product cutaway.

Caption: Transparency helps. It does not replace checks.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Generate the Launch File.
Day 10Launch File Ritual11-15s

Day 5 with source maps

Day 5: source maps in public like they pay rent here.

  • Generic public asset list.
  • Thorough Scan category.
  • Explain surface issue, not source detail.

Visual: Browser assets, redacted source-map label, scan summary.

Caption: Public surface first. Deeper scan next.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Scan the deployed app.
11

Day 11

Day 11Founder Roast10-14s

The ship post draft

Before you post 'we are live' to 4,000 people, one tiny thought.

  • Draft launch tweet/post.
  • Cursor hovers publish.
  • VibeAudit Thorough Scan.

Visual: Generic social post draft, finger hovering, scan CTA.

Caption: The internet has users on it.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Scan before the launch post.
Day 11Dependency Drama10-14s

Review-needed is not a shrug

Review-needed means do not freestyle the launch decision.

  • Show review-needed state.
  • Explain exact affected version may be unknown.
  • Recommend human review before launch.

Visual: Generic package row with review-needed label, founder pausing launch.

Caption: Ambiguity is a signal too.

AI B-roll prompt: Vertical handheld video of a generic package inventory row marked review-needed, founder hand pauses over launch checklist, no package names, no code.

Review before launch.
12

Day 12

Day 12Privacy Flex11-15s

Private findings stay private

Public summaries are cute. Private findings should not be public confetti.

  • Public Launch File watermark.
  • Paid gate for private findings.
  • Explain shareable trust summary.

Visual: Public summary, locked private findings, Launch Pass secondary mention.

Caption: Share the scope. Protect the sensitive details.

AI B-roll prompt: Vertical phone clip of a generic public report summary with locked private-finding rows, no real vulnerabilities, no source snippets, polished but lo-fi laptop footage.

Start with the free scan.
Day 12Founder Roast9-13s

Demo day disclosure

Investor demo in 20 minutes and your upload route is giving mystery meat.

  • Countdown overlay.
  • Upload risk label.
  • Thorough Scan before demo link.

Visual: Timer, generic demo deck, VibeAudit dashboard.

Caption: Demo links travel.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Check before sharing the link.
13

Day 13

Day 13Launch File Ritual12-16s

Day 6 with webhooks

Day 6: webhook endpoint spotted. We are standing up.

  • Generic webhook route label.
  • Launch File route/control scope.
  • Fix-order teaser.

Visual: Route map, webhook label, redacted Launch File section.

Caption: Webhooks deserve adult supervision.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Scan before payments.
Day 13Comment Court8-11s

It is just internal

Internal apps have users. Wild concept.

  • Reply bubble.
  • Say employees are real users.
  • Launch File before rollout.

Visual: Direct reply with office laptop cutaway.

Caption: Internal is not imaginary.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Scan before rollout.
14

Day 14

Day 14Dependency Drama10-14s

Inventory-only is honest

Inventory-only means we counted it. It does not mean we blessed it.

  • Show inventory-only status.
  • Explain feed evidence missing.
  • Prompt to supply feed or OSV result.

Visual: Dependency inventory, feed missing label, next-step overlay.

Caption: Honest status beats fake certainty.

AI B-roll prompt: Vertical laptop shot of a generic dependency inventory with inventory-only and feed-missing status labels, no real packages, no code, soft handheld motion.

Add evidence before launch.
Day 14Founder Roast9-12s

One more feature

Every 'one more feature' is also one more surface area.

  • Feature list grows.
  • Risk surfaces appear.
  • Scan after change.

Visual: Sticky notes multiplying, dashboard rescan button.

Caption: Shipping changes the evidence.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Re-scan after changes.
15

Day 15

Day 15Privacy Flex10-14s

Not training on your secrets

Raw source-code training disabled should be the floor.

  • Privacy defaults overlay.
  • No source, no snippets, no secrets.
  • Free scan CTA.

Visual: Privacy defaults checklist with redacted UI.

Caption: The audit should not become the risk.

AI B-roll prompt: Vertical phone video of a generic privacy checklist on a laptop with labels for no source, no snippets, no secret values, no readable code, realistic office desk.

Check the privacy posture.
Day 15Launch File Ritual12-16s

Day 7 with launch proof

Day 7: not a scanner flex. A launch decision receipt.

  • Open Launch File.
  • Show checked scope.
  • Show rescan recommendation.
  • CTA.

Visual: Launch File markdown/export view, highlighted scope blocks.

Caption: Proof beats vibes.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Make the Launch File.
16

Day 16

Day 16Founder Roast9-13s

Product Hunt tomorrow

Launching tomorrow and discovering security today is a genre.

  • Tomorrow calendar.
  • Launch checklist missing evidence.
  • VibeAudit free scan.

Visual: Calendar, checklist, Thorough Scan field.

Caption: Tomorrow-you deserves evidence.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Scan today.
Day 16Comment Court8-11s

No users yet

Exactly. This is the cheapest time to check.

  • Reply bubble.
  • Say before users is the trigger.
  • Show free scan route.

Visual: Direct reply, quick dashboard cut.

Caption: Before users is the point.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Scan before users.
17

Day 17

Day 17Dependency Drama10-14s

Known-bad is not a vibe

When public feeds say known-bad, the launch button can wait.

  • Public-feed match label.
  • Pause launch button.
  • Fix order before publish.

Visual: Generic feed match, launch button covered by pause sticker.

Caption: The feed is not being dramatic.

AI B-roll prompt: Vertical handheld laptop video showing a generic public-feed match label and a paused launch checklist, no real packages, no exploit details, startup desk.

Fix before launch.
Day 17Privacy Flex10-14s

Shareable without oversharing

Your users need confidence, not your private findings dump.

  • Public trust summary.
  • Private findings locked.
  • Share scope.

Visual: Launch File public trust summary on screen.

Caption: Trust can be specific.

AI B-roll prompt: Vertical phone clip of a generic public trust summary with private findings locked below, clean laptop screen, no real findings, no source snippets.

Share the scope.
18

Day 18

Day 18Founder Roast8-12s

Confidence cosplay

The app works on your laptop is not the credential you think it is.

  • Founder points at localhost.
  • Cut to public URL scan.
  • Launch readiness summary.

Visual: Localhost pride, public URL reality, VibeAudit scan.

Caption: Localhost is not the real world.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Scan the public URL.
Day 18Launch File Ritual12-16s

Day 8 with drift

Day 8: the app changed. The evidence needs to catch up.

  • Commit/change sticky note.
  • Previous evidence timestamp.
  • Re-scan recommendation.

Visual: Commit note, timestamp, VibeAudit re-scan.

Caption: Evidence is not a souvenir.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Re-run after commits.
19

Day 19

Day 19Comment Court8-11s

Too small to matter

Attackers do not check your follower count first.

  • Reply bubble.
  • Say small apps still expose surfaces.
  • Free scan CTA.

Visual: Direct reply, follower count blurred, dashboard cutaway.

Caption: Small is not invisible.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Run the free scan.
Day 19Dependency Drama10-14s

Rescan culture

The dependency changed, so the receipt changed. Hope this helps.

  • Package update note.
  • Evidence state changes.
  • Rescan before restoring clear state.

Visual: Generic package update, state transition, rescan CTA.

Caption: Fresh proof or no proof.

AI B-roll prompt: Vertical close-up of a generic dependency update note and evidence status transition, no package names, no code, handheld phone motion.

Re-run the evidence.
20

Day 20

Day 20Founder Roast9-13s

Agency handoff

You handed the client a vibe-coded app and a prayer?

  • Generic client handoff folder.
  • Missing Launch File.
  • Generate evidence.

Visual: Folder handoff, checklist, VibeAudit Launch File.

Caption: A handoff should have receipts.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Send the Launch File too.
Day 20Privacy Flex11-15s

Client trust without code upload

Your client wants proof. You still do not need to dump their repo.

  • Client asks for readiness.
  • Show redacted Launch File.
  • Privacy-first proof layer.

Visual: Generic agency/client chat, redacted Launch File, no private info.

Caption: Proof, not oversharing.

AI B-roll prompt: Vertical handheld laptop video showing a generic client message asking for launch readiness and a redacted Launch File, no names, no code, no private project data.

Generate scoped proof.
21

Day 21

Day 21Launch File Ritual14-18s

The 21-day receipt

Twenty-one days later: the bit is now a launch habit.

  • Montage of scan moments.
  • Five lanes recap.
  • CTA to paste URL.
  • Ask comments for next teardown series.

Visual: Fast montage of previous generic shots, dashboard proof, comment prompt.

Caption: Make launch evidence normal.

AI B-roll prompt: Vertical handheld iPhone-style video of a tired indie hacker in a messy apartment office staring at a laptop with a generic app dashboard, sticky notes reading auth, uploads, payments, natural low light, chaotic startup energy, no real logos, no legible source code, no private likeness.

Paste the URL and start.
Day 21Founder Roast10-14s

The final roast

If the app can take money, uploads, auth, or users, it can take one scan.

  • Four-word stack: money, uploads, auth, users.
  • Thorough Scan field.
  • Launch File CTA.

Visual: Text stack over laptop, VibeAudit Thorough Scan final screen.

Caption: One scan before the internet gets involved.

AI B-roll prompt: Vertical candid office clip of a founder reacting to a redacted security checklist on a laptop, fast zoom, lo-fi phone footage, realistic but generic UI, no celebrity, no public figure, no private likeness.

Run the free scan.

Community loop

Comment Court turns objections into more posts.

Publish these as replies when the matching comment appears. Keep each reply between 7 and 12 seconds unless a scope explanation needs more room.

Reply to: security is later

That sentence belongs in a postmortem.

  • Define before-users as the cheap moment.
  • Show free Thorough Scan.
  • Invite the commenter to paste a URL they own.

Paste the URL.

Reply to: is this a pentest?

No. And that honesty is the point.

  • Say scoped Launch Evidence.
  • Show unsupported classes disclosed.
  • Position pentest as separate.

Read the scope.

Reply to: it is just an MVP

MVP does not mean maybe validate privacy.

  • Small app can still touch real data.
  • Show Thorough Scan.
  • Keep paid plans out of it.

Paste the MVP URL.

Reply to: we do not have users yet

Exactly. This is the cheapest time to check.

  • Before users is the trigger.
  • Show Launch File flow.
  • Ask what surface they added first.

Scan before users.

Reply to: but it is open source

Open source helps. It does not replace launch evidence.

  • Respect transparency.
  • Show scope and timestamp.
  • Prompt Launch File.

Generate the receipt.

Reply to: it only runs locally

Then do not market it as launched.

  • Localhost is not public launch.
  • Show public URL field.
  • Explain when Thorough Scan applies.

Scan the public URL when it exists.

Reply to: why not upload the repo?

Because the audit should not become the risk.

  • Source stays local.
  • Redacted evidence leaves.
  • Launch File summarizes scope.

Keep source local.

Reply to: we are too small to matter

Small is not invisible.

  • Users, payments, auth, uploads still count.
  • Show free scan.
  • Avoid fear tone.

Run the free scan.

Reply to: we scanned once already

Great. What changed since then?

  • Show timestamp.
  • Mention commits and dependencies.
  • Ask for re-run after changes.

Re-run after changes.

Reply to: AI-built does not mean unsafe

Correct. It means verify before launch.

  • Do not shame AI builders.
  • Position VibeAudit as proof layer.
  • Show Thorough Scan.

Verify the launch surface.

Preflight

Do not turn the campaign into the risk.

  • No blanket safe, secure, guaranteed, or vulnerability-free claims.
  • No real source code, source snippets, secrets, raw lockfile contents, raw resolved URLs, prompts, or private project data on screen.
  • No fake testimonials, fake scan results, fake endorsements, or public-figure likenesses.
  • AI-generated realistic media is disclosed when required.
  • Captions stay inside platform safe zones and remain readable on mobile.
  • Landing route opens and keeps the Thorough Scan panel active.
  • UTM content value matches the published asset.
  • Any security result shown is from an owned demo or clearly marked as generic/redacted.

Optimization

Kill weak hooks every 72 hours.

A/B tests

  • Chaos hook vs. calm expert hook.
  • Screen recording first vs. face/reaction first.
  • Thorough Scan CTA vs. Launch File CTA.
  • Voiceover-led vs. caption-only.
  • Founder Roast punchline vs. Launch File Ritual proof-first.
  • Business-approved breakout sound vs. original voiceover.

Metrics

2-second hold

Improve every 72-hour cycle - TikTok analytics

Completion rate

75%+ on strongest sub-15-second posts - TikTok analytics

Shares and saves

Identify reusable formats - TikTok analytics

Comments

Fuel at least 10 reply videos - TikTok analytics

Profile visits

Tie awareness to product curiosity - TikTok analytics

Free scans started

Measurable lift during campaign - VibeAudit analytics/UTMs

Launch File generations

Secondary conversion signal - VibeAudit analytics/UTMs

Launch Pass or Monthly Watch clicks

Secondary buying intent - VibeAudit analytics/UTMs